Vinyl Wrap for Community Recycling Trailer
Using abstractions from the real world, this is a snapshot of how our packaging for preserved food and beverages has changed over time.
Project Scope:
Community Recycling Trailer Vinyl Wrap Artwork
Timeline:
July - November 2018
Art has the ability to challenge the ways in which we think about the world. This vinyl wrap artwork, aims to bring to light the positive environmental impact that small acts can have on our planet.
Through the use of abstractions from the real world, the artwork conveys awareness amongst overwhelming or over-complicated information and encourages the public to act.
Photograph: Demonstration of how the Community Recycling Trailer can be transported to events as a container for cans en-route to Return and Earn for charities.
Introducing, ‘reNEWable’
Re = Recycle. Repurpose. Resource. Return and Earn. Representation of positive environmental change at community events which were once just a field day for littering.
New = New products and services are available now we have the technology to recycle the things we once disposed of. Think playgrounds, gardening equipment and furniture.
Able = Anyone is able to recycle with the resources we now have available. Community events enable everyone to participate in positive environmental change.
Artwork objectives
1. To showcase abstraction from the real world
2. To connect a wide audience of varying generations at community events
3. To render the beauty in what we once considered a throw-away object now being a renewable resource.
Detail: Artwork showcasing how the engineered openings of aluminium cans have changed over time.
“Since time immemorial, humans around the world have been searching for ways to preserve food.
A lot of them—cooling and freezing, drying, curing, smoking, pickling, and fermenting—we still use today.
But back in the day, these methods of preservation weren’t just about a nice briny flavour or saving a few leftovers for a midnight snack. They’re actually what enabled early humans to settle and form communities in the first place.”
Detail: Glass bottle shapes throughout history (evolution based on consumer demand)
Detail: Aluminium can tops (from church keys to ring pulls, pull tabs to 360 degree ends)
Detail: Juice box and Sunny Boy geometric shapes (from tetrahedrons to the aseptic Tetra Pak part of our every day)